Tue, 05/28/2013 - 22:40 — Drew Beechum
Building craft beer sales at restaurant chains
Nice to see Buffalo Wild Wings talking strategy about selling craft beer. Interesting to see that they obviously have a huge problem with a staff that can't execute beer descriptions and upsells.
Wonder who's making their "Game Changer" - giving that it's rolling out to 900 units, I can't imagine it's anybody too small!
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Comments
Nice blog. This might be an indicator on how strong craft brewing has become, and restaurants willingness to evade the BIG BEER companies control over their taps, and of the overall beer economy.